Building a business case

Your employer may need a 'business case' before it adopts a Travel Plan. To build a solid business case you can emphasise that travel plans:

• Help to overcome parking problems
• Contribute towards the health and wellbeing of employees, by encouraging walking and cycling, and reducing commuting stressand absenteeism
• Assist in recruitment and retention
• Improve accessibility to your workplace for potential and existing employees and make savings on recruitment expenses
• Help to achieve your own organisation's environmental or corporate social responsibility policies
• Enhance your organisation's environmental image, and helps an organisation work towards the ISO 14001 standard which aims to reduce employers' environmental footprints
• Contribute to planning permission applications, for which a Travel Plan is required
• Make your organisation eligible for the annual West of England travel plan awards
• Help take advantage of government tax incentives such as the 'Cycle to Work' salary sacrifice scheme

If you need help preparing a travel plan, drop your local workplace cycling officers a line at for a bit of advice. You'll find contact details on these pages:

• Bath and North East Somerset
• Bristol
• North Somerset
• South Gloucestershire